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Advanced P&L Tracker

Know your real profit, not just your revenue

Built for operators, not accountants. Performity rolls revenue, COGS, operating costs and marketing spend into gross profit, profit after costs and net profit, then shows exactly how much is left to put to work.

app.performity.ai/analytics/p-and-l
Advanced P&L Tracker overview
Revenue

Every revenue line, reconciled

Sales from each connected channel are brought together and reconciled, so the top line you see matches what actually landed, across stores and marketplaces.

  • Channel by channel revenue
  • Monthly columns you can compare
.../p-and-l/revenue
Revenue breakdown
COGS

Cost of goods, in its place

Enter or sync product costs and watch gross profit update instantly. No more guessing at margins or maintaining a separate sheet of unit costs.

  • Gross profit calculated for you
  • Edit any value in a side drawer
.../p-and-l/cogs
COGS view
Operating & marketing costs

See where the money goes

Operating costs and marketing spend sit alongside revenue, so profit after costs is always current. Ad spend can flow straight in from your connected platforms.

  • Operating costs grouped clearly
  • Marketing spend from Meta and Google
.../p-and-l/operating
Operating costs
More views

Built to fit how you work

.../p-and-l/marketing
Marketing expenses view
Marketing expenses, including ad spend pulled from connected accounts.
.../p-and-l/preferences
Preferences and settings
Set preferences and tailor the P&L to your brand.
How it works

From raw data to net profit

Meta & Google Shopify GA4 Costs & COGS Performity reconciles every source Live P&L net profit, in real time Net profit Left tospend
Data inPerformityDecision out

See your real profit this month

Connect a brand and your P&L fills in during the free trial.